Post by arfanho7 on Feb 23, 2024 22:09:58 GMT -5
AN OVERHEAD FREE OPTION PAYS OFF IN THE REAL WORLD Continuing to pursue the efficacy of a dedicated overhead benefactor Keenan and her colleagues took their research to the real world conducting a field experiment with a large education foundation. The potential donors in this study some recipients of a donation request letter which asked them to give or toward a new project. The letter recipients were divided into four groups.
In the “control” group recipients simply received information about the foundation’s new educational initiative. In the “seed” group recipients were also told that a private donor had already seeded the new initiative with a donation. In the “match” group recipients were told that a donor had offered to match every dollar given to the project up to a total of . Finally in the “overhead free” group recipients were told that a donor had given a grant to cover Egypt WhatsApp Number List ll the overhead costs associated with raising money for the project. The results were significant. In the control group out of letter recipients or . percent donated to the foundation. to . percent. In the match treatment . percent chose to donate. And in the overhead free treatment a comparatively whopping . percent gave money to the foundation.
There was a substantial difference in total donated dollar amounts too. With most donors opting to give apiece the control group donated the seed group and the match group . But the overhead free treatment gave . In short offering an overhead free option nearly tripled the donation rate relative to the control group. NEXT STEPS TO MITIGATE AVERSION TO OVERHEAD Several organizations have adopted the idea of overhead free donations Keenan says noting that charity water is one of them.
In the “control” group recipients simply received information about the foundation’s new educational initiative. In the “seed” group recipients were also told that a private donor had already seeded the new initiative with a donation. In the “match” group recipients were told that a donor had offered to match every dollar given to the project up to a total of . Finally in the “overhead free” group recipients were told that a donor had given a grant to cover Egypt WhatsApp Number List ll the overhead costs associated with raising money for the project. The results were significant. In the control group out of letter recipients or . percent donated to the foundation. to . percent. In the match treatment . percent chose to donate. And in the overhead free treatment a comparatively whopping . percent gave money to the foundation.
There was a substantial difference in total donated dollar amounts too. With most donors opting to give apiece the control group donated the seed group and the match group . But the overhead free treatment gave . In short offering an overhead free option nearly tripled the donation rate relative to the control group. NEXT STEPS TO MITIGATE AVERSION TO OVERHEAD Several organizations have adopted the idea of overhead free donations Keenan says noting that charity water is one of them.